As we announced, in cooperation with Mr. Glimmer from LNT, his many years of experience and passion for technological innovation, the CMS has become a full-fledged digital printer. This transformation has also meant major investment in new technologies, and the production printing area at CMS has undergone a completely fundamental revolution. How? Simple! …we bet on ink.
Inkjet technology has achieved the ability to produce large volumes of print at incredible speeds, which is why we decided to purchase not one, but two Kyocera TASKalfa Pro 15000 printers as part of the Printerra project. We have thus gained another certain primacy on the Czech market, namely that we are the first company to have this technological innovation in multiple units.
Thanks to this step, our printing has become even more competitive than ever. The strength of inkjet printing lies not only in its high speed, but also in the fact that we can now largely replace the earlier offset overprints and thus combine colour printing and personalisation in one pass. We don’t have to adhere to any of the limitations that offset prepress used to bring, we have started to dynamically change the entire document graphic, exactly according to our clients’ wishes. This means that each recipient can receive a completely targeted letter in one campaign, with exactly and only the images and information that are appropriate for them.
We have also significantly shortened the production time of each order, so we do not have to wait for the classic offset letter production, which often causes delays. We are able to print over 300,000 unique colour prints per day on these machines, and that’s power!